Platform Expertise:
Hubspot
Constant Contact
SquareSpace
Wordpress
Canva
Pardot
Salesforce
Q-Give
GoToWebinar
Unbounce
Industry Expertise:
Marketing Automation
Marketing Strategy
Content Development
Email Design
Analytics & Reporting
CRM Management
Lead Nurturing
Website Maintenance, Building
Event Promotion and Management
CSS & HTML
Recent Work Highlights
Raised 150% of annual fundraising goal in peer-to-peer fundraising by thoughtfully engaging client’s audience via email drip campaigns.
Developed an easy-to use replicate event management process to simplify registration for international attendees.
Revamped client promotional materials, including both design and copy, to improve branding and messaging.
Supported the launch of a new text message service, overseeing initial setup, ongoing maintenance, and SMS campaign management.
Created an event-related email drip campaign that resulted in an annual average 60% open rate.
Supported a new product launch: designing and implementing a new website tool for golf courses nationwide. Managed the team who created over 200 websites within a year.
Consolidated data from three unique marketing automation platforms into a unified system, ensuring seamless migration and data integrity.
Created easy-to-replicate Hubspot email and landing page templates to ensure brand efficiency.
Streamlined the client newsletter submission process across cross-functional teams, enhancing efficiency and collaboration.